Selection Criteria
C. Specific Selection Criteria:
1. Principles of Marketing
2. Retailing,
3. Selling
a. Sales management
b. Promotion
c. Advertising
d. Consumer behavior
e. Wholesaling
4. International Marketing, with
a concentration on Latin American business, but not limited to Latin American
business.
5. E-commerce
6. Market Research
7. Marketing Management
8. Integrated Marketing Commmunications
