Advertising Redbooks
What is Advertising RedBooks Online?
You'll use this database to:
1) Enter a company and find out how much they spend and which agencies they use.
2) Find an agency by specialty (magazine, tv, etc...) and see who their clients are
3) Find companies by industry type (SIC and NAICS) or geography.
TV Ratings
Need to find out the current ratings for popular network and cable tv shows?
Check Nielsen weekly ratings from Zap2It. It also includes the top cable shows.