Advertising

Articles about economic conditions, management techniques, theory and practice of business, advertising, marketing, economics, human resources, finance, and taxation. 1971-present

Over 7,000 U.S. and Canadian magazine and newspaper advertisements in five product categories - Beauty and Hygiene, Radio, Television, Transportation, and World War II propaganda. 1911-1955.

Covers investment; industry, company, & market research reports; case studies; SWOT analyses. 1886 to present.

Company, industry, financial, and country profiles. Includes company description, history, products, competitors, and key employees; industry segmentation, competitive landscape, leading companies, forecasts, economic performance, potential development, and business environmental analysis. Case Studies provide concise evaluations of the latest innovative company strategies. Current / past 2 years to present.

Contains demographic information about American consumers; products they use, income and education level, what types of media they prefer. Data is at least two years old. For this resource, it is important to logout before closing your browser window.

Vendor is working to resolve known problem with access via mobile devices (01/15/2025) A global market information database with industry, company, country and consumer reports and statistics.  For the most detailed information, start from Industries and choose Food & Nutrition.

Extensive demographic, business and marketing data from sources such as census data from 2000 and 2010,Current Estimates, Five Year Projections, the Experian SimmonsLOCAL and Nielsen Claritas PRIZM Data Packages. Coverage: 2000-present. 10 simultaneous users.

Advertising expenditure on brands, product categories, major industries, and companies in various media types. Data is from the last five years. May receive and use the Services only in the United States or Canada. Simultaneous user limit is 10.