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MGT 4350: Business Plan Development: Your Community and Competition

This is a research guide for Dr Minifie's Management 4350 class.

Map Your Community and Competitors

Using Reference USA to look up local competitors.

What Are Psychographics?

These are local values and attitudes that may help you anticipate the reaction to a new business idea.

In Simply Analytics, they are located under Simmon Data and called lifestyle statements. .

Privco

Privco Database also contains information on private companies in your location.