MGT 3360: Studies in Entrepreneurship: Know Industry Trends

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Industry Surveys

Research those good ideas and make sure they'll work!

Industry surveys break down current trends, profitability, costs, competition and consumer preferences in an industry. Sometimes called market research.

First Research - A great one stop location for industry surveys and analysis.

IBIS World - Lots of industry surveys - check it out!

Marketline Advantage - Features detailed, comprehensive industry research reports

also:

ABI Inform (click data and reports tab at top)

Trade or professional organizations can be good sources for otherwise hard to find statistics on sales, volume, value, industry trends or other news. Many times these figures are cited as definitive as possible sources.

There are organizations for toys, chocolate, automobile salesmen, and so on.

They have stats like this:



You can do a google search for their websites or.....

you can search our database Ward's Directory and be sure to select advanced search and search the Encyclopedia of Associations by keywords. More clicks but better results.