These are local values and attitudes that may help you anticipate the reaction to a new business idea.
Extensive demographic, business and marketing data from sources such as census data from 2000 and 2010,Current Estimates, Five Year Projections, the Experian SimmonsLOCAL and Nielsen Claritas PRIZM Data Packages. Coverage: 2000-present. 10 simultaneous users.
In SimplyAnalytics, psychographic information is located under Simmon Data and called lifestyle statements.
Using Reference Solutions to look up local competitors. Note: some of the interface has changed, but the tutorial is still accurate.