Extensive demographic, business and marketing data from sources such as census data from 2000 and 2010,Current Estimates, Five Year Projections, the Experian SimmonsLOCAL and Nielsen Claritas PRIZM Data Packages. Coverage: 2000-present. 10 simultaneous users.
In SimplyAnalytics, psychographic information is located under Simmon Data and called lifestyle statements.
Map Your Community and Competitors
Using Reference Solutions to look up local competitors. Note: some of the interface has changed, but the tutorial is still accurate.