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MGT 4350: Business Plan Development: How To Run Your Business

This is a research guide for Dr Minifie's Management 4350 class.


Ratio books give industry averages for costs, profitability, inventory and other measurements. Find out what to expect and how to measure yourself.

Online: Estatement Studies

Almanac of Business and Industrial Financial Ratios.

Annual Statments Studies (Robert Morris and Associates)

Industry Norms and Key Business Ratios


Trade Publications feature real-life stories from different industries. Examples include learn how to select menu items, arrange capital funding, renovate a historic building, profit margins for food in movie theaters and many more topics.   

ABI Inform Global - Good database for marketing news and trade publications detailing the details of running specific small businesses. Be sure to select the trade publications tab.   

InfoTrac Small Business Collection - Trade business sources detailing the nuts and bolts of running specific kinds of businesses. Be sure to select the magazines tab.  

Subject Guide

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Isabelle Antes
Alkek Library, 301B
601 University
San Marcos, TX 78666